Creative thinking, insights and ideas.
Find out what we’re thinking, finding & doing at Bigger Picture.

Is responsive web design enough in 2025?
Responsive web design revolutionised the internet in the early 2010s, shaping how we build and experience websites across devices. But fast forward to 2025, and the digital landscape looks vastly different. From AI-driven personalisation to real user metrics and dark mode expectations, users now demand far more than just a mobile-friendly layout. So, is ticking the "responsive" box still enough or is it time to rethink what a truly modern website should be?
Website Trend

Navigating Google’s March 2025 core update: What we’ve learnt & what it means for your brand
The March 2025 Google core update has sparked a wave of questions from business owners and marketers: “What does this mean for us? Are we at risk? What should we do next?”
SEO

Top 5 CRO web design considerations when planning a new website
So, you’ve taken the plunge and decided it’s time for a new site. Maybe your website was looking dated? Perhaps it was no longer pulling in the leads or sales it once was? Or was it getting a little too slow and dropping from search engine result pages? Whatever the reason, don’t miss the chance to create a website designed to engage visitors and drive conversions.
Digital

Top 5 Tips for Local Service Websites in Hampshire
Want more local customers in Hampshire? Discover 5 powerful tips to boost your service website’s visibility, trust, and conversions with proven local SEO strategies.
SEO

SEO is changing: Tracking brand citations in LLMs
AI tools like ChatGPT and Perplexity are changing how users discover brands. Learn why tracking brand citations in LLMs is the new SEO frontier, and how to make your brand stand out.
SEO

We’ve launched our new website
Discover the new Bigger Picture website, a bold rebrand and expanded digital service offering. From AI innovation to CRO expertise, see how we're evolving to help your brand thrive online.
Thoughts & Ideas