Google’s new Helpful Content update is creating a buzz in the SEO world.

Digital

Google’s new Helpful Content update is creating a buzz in the SEO world.

With the new Helpful Content algorithm rolling out this week (22 August 2022), it won’t be long until we see the impact for ourselves.

Open Graph Images: Are you missing out?

Digital

Open Graph Images: Are you missing out?

Have you ever shared a link on Facebook only to find that the thumbnail was missing, or there was a different picture to what you expected? Enter open graph images - the tool that will make content links stand out.

Every 2022 Colour Of The Year so far

Insight

Every 2022 Colour Of The Year so far

It’s always a fascinating discussion amongst our design team about whether the chosen Colour Of The Year is likely to influence the colours we use in our digital designs. We round up every 2022 Colour Of The Year so far.

5 Interesting facts about how visitors view websites

Digital

5 Interesting facts about how visitors view websites

Eye-tracking software can reveal some astonishing insights into how visitors view your website.

With this information, comes the ability to avoid mistakes, and successfully optimise your website for conversions.

Digital

How To Write a Good Value Proposition in 2021 (+ 3 Famous Examples)

Your value proposition is one of the most important parts of your overall marketing messaging. Sadly, many businesses create meaningless slogans, drown their value proposition in buzzwords, or don’t bother with one at all. In this article, we’ll explain exactly how to write a good value proposition (+3 famous examples).

SEO

Top 5 Tips To Boost Domain Authority (Updated 2022)

If you’re looking to increase your Domain Authority, you need to start building links. Here, we discuss how Domain Authority works, and how to increase your website’s DA score.