It's our job to design captivating solutions that make an immediate impression. It's what your brand deserves. Our passionate creative team produce award-winning websites, addictive animations, and unforgettable illustrations that stand the test of time and put your brand in its best light.
Design services for brands that want to be seen
Design Services in Basingstoke, Hampshire
Branding
At the heart of every remarkable brand is a story waiting to be told. Our mission at Bigger Picture is to bring out what makes your brand unique through impactful messaging and positioning.
Web design
At Bigger Picture, our expert team of web designers and creative developers craft bespoke websites that captivate audiences, inspire action, and leave a lasting impression.
UX & UI design
Our creative team push web design beyond standard practices to deliver digital experiences that work hard for your brand.
Design for print
In a digital world, sometimes there is nothing better than touch.
Design case studies
Browse more work
GoodHub
A new brand, website and ongoing marketing for the fundraising platform redefining what it means to give

Raaft
A complete brand and ongoing marketing support for the complete terrace system

Happy Kitchens
A brand refresh and Webflow website for the bespoke kitchen & furniture brand in Hampshire

Recorra
A new customer portal and website with dynamic quoting tool for the recycling and waste company in London and the South East

Regal Tag
New website for the customised tagging experts

SMI
E-commerce website for experts in workplace products

Haiken
Cutting edge design for inspiring office furniture

EF Medispa
A new website for London's innovative medical spa
Latest design insights from Bigger Picture

8 Quick Tips to Get Your Content Featured in Google’s AI Overview
Wondering how to get your website featured in Google’s new-ish AI Overview? You don’t need to be a search engine wizard or even rank number one to get noticed. Here’s how you can give your content the best shot at being featured, all in plain English.
SEO

The top rebrands of 2025: Minimalism and meaning
In 2025, brands are stripping back and standing out. From Uber’s sleek refresh to Eventbrite’s expressive new mark, this year’s rebrands prove that less really is more. Here’s how leading brands are using minimalism and meaning to redefine their identity.
Branding

Google’s evolving AI tools: What digital marketers need to know
As artificial intelligence continues to reshape the digital landscape, Google has released updated documentation clarifying how AI-generated content and on-site AI features should be used. For digital marketers, staying informed about these evolving guidelines is critical, not just for compliance, but for maintaining a competitive edge in an AI-driven search environment.
Thoughts & Ideas

Sustainable web design in 2025: Practical steps designers can take to reduce digital impact
In 2025, sustainable web design is evolving into a mainstream practice, aiming to reduce environmental harm through optimised code, energy-efficient UX/UI, and environmentally friendly hosting. This trend is driven by heightened climate awareness and a rising call for sustainable digital solutions. Key aspects include lowering server demands, utilising compressed images and formats such as WebP, selecting eco-hosting companies, and embracing minimalist design principles.
Website Trend

Figma Config 2025: The future of design, unveiled
At Config 2025, Figma didn’t just unveil new features, it redefined what’s possible in digital design. From real-time responsive layouts to AI-powered code generation and live web publishing, this year’s announcements signal a new era where design, development, and deployment live in one seamless flow. Whether you’re a designer, developer, or creative team lead, here’s why Figma’s latest evolution matters.
Thoughts & Ideas

Google Ads Introduces AI Max for Search Campaigns
Google is pushing a new era for Search campaigns with the introduction of AI Max, a powerful upgrade set to launch globally in beta later this month.
Digital

A social media must: How to win big with short-form videos
Attention spans are shrinking faster than ever, and social feeds are bursting at the seams with content vying for eyeballs. So, how do you cut through the noise? Enter short form videos, the ultimate crowd pleasers that grab attention in seconds and keep viewers coming back for more.
Digital

Is responsive web design enough in 2025?
Responsive web design revolutionised the internet in the early 2010s, shaping how we build and experience websites across devices. But fast forward to 2025, and the digital landscape looks vastly different. From AI-driven personalisation to real user metrics and dark mode expectations, users now demand far more than just a mobile-friendly layout. So, is ticking the "responsive" box still enough or is it time to rethink what a truly modern website should be?
Website Trend