It's our job to design captivating solutions that make an immediate impression. It's what your brand deserves. Our passionate creative team produce award-winning websites, addictive animations, and unforgettable illustrations that stand the test of time and put your brand in its best light.
Design services for brands that want to be seen
Design Services in Basingstoke, Hampshire
Branding
At the heart of every remarkable brand is a story waiting to be told. Our mission at Bigger Picture is to bring out what makes your brand unique through impactful messaging and positioning.
We go beyond visual appeal, crafting brands that create lasting impressions and turn casual observers into engaged supporters. From how you are perceived to how you communicate after the first touch-point, we'll leave no stone unturned.
Web design
At Bigger Picture, our expert team of web designers and creative developers craft bespoke websites that captivate audiences, inspire action, and leave a lasting impression.
For nearly two decades, we’ve been pushing the boundaries of web design to deliver no bull results for brands across most sectors. Our approach is simple: no templates, no shortcuts, no compromises.
UX & UI design
Our creative team push web design beyond standard practices to deliver digital experiences that work hard for your brand.
We transform your digital challenges into powerful user experiences. From seamless interfaces to streamlined user journeys, our team of creative web designers solve real business problems and drive meaningful user engagement.
Design for print
In a digital world, sometimes there is nothing better than touch.
Our design team understand that printed material can be the key to securing a deal. We help translate your brand into a physical experience, placing your story directly in the hands of your customers and prospects.
Design case studies
Browse more work
GoodHub
A new brand, website and ongoing marketing for the fundraising platform redefining what it means to give
Branding Web Design Digital Marketing
Raaft
A complete brand and ongoing marketing support for the complete terrace system
Branding Web Design
Happy Kitchens
A brand refresh and Webflow website for the bespoke kitchen & furniture brand in Hampshire
Branding Web Design
Recorra
A new customer portal and website with dynamic quoting tool for the recycling and waste company in London and the South East
Web Design Digital Marketing
Regal Tag
New website for the customised tagging experts
Web Design Digital Marketing
SMI
E-commerce website for experts in workplace products
Web Design
Haiken
Cutting edge design for inspiring office furniture
Branding Web Design Digital Marketing
EF Medispa
A new website for London's innovative medical spa
Web Design Digital Marketing
Latest design insights from Bigger Picture
Why “Knowing Your Audience” is the secret sauce to web copy that converts
Great web copy starts with knowing your audience. When you speak their language, solve their problems, and answer their questions, your content doesn't just sound good, it converts.
SEO
The power of API integration and bespoke portals
Generic integrations aren’t enough. To drive growth, retention, and real competitive advantage, businesses need intelligent, bespoke portals that empower users and elevate experiences. From Dynamics and NetSuite to Zoho and OrderWise, we explore how deep API integration becomes a springboard, not just a connector, for digital transformation.
Thoughts & Ideas
Blogging in 2025: Strategic relevance over keyword churn
Blogging in 2025 isn’t just about keywords, it’s about building influence. Discover why we are rethinking the blog as a strategic growth engine, from full-funnel integration to KPIs that measure real business impact.
Thoughts & Ideas
The future of web design: Are we designing our way out of a job?
AI tools are reshaping web design at a rapid pace, automating layouts, generating content, and even influencing how users find websites in the first place. For designers, it raises a big question: are we becoming obsolete, or just evolving into something new? After nearly two decades in the industry, I’ve never seen change happen this fast, or felt this optimistic about what comes next.
Thoughts & Ideas
8 common web design mistakes that hurt your Google ranking
Web design isn’t just about looks, it directly impacts how well your site ranks on Google. In 2025, factors like usability, speed, and mobile performance play a key role in SEO. This post breaks down 8 common web design mistakes that can quietly hurt your visibility and how to fix them.
SEO
Are AIO and LLMO just SEO relabelled?
One side of the camp (on my social feeds at least) is quick to point out AIO and LLMO are just SEO relabelled for marketing purposes, giving people something new to sell. The other side is promising to have a secret formula to get your brand ranking in ChatGPT.
Thoughts & Ideas
July 2025 Instagram update: What Instagram’s new indexing feature means for brand visibility
With its July 2025 update, professional accounts can now make their content visible on Google. This blog breaks down what the change means for your brand and how to take advantage of it.
Social Media
10 signs your e-commerce web design isn’t up to scratch
Your e-commerce site could be costing you customers without you even realising it. From slow load times to weak CTAs, here are 10 design red flags to watch for and how to fix them.
Website Trend