Creative thinking, insights and ideas.

Your website should be designed for people, like Janet in HR, or Alan from an investment bank, or maybe even Elena the CEO. Giving a face to your audience helps make decisions and guide a design - always keeping the user in mind. Find out how to utilize audience personas.

If I asked you how your website was performing, what would you tell me? If that question elicits a sense of panic, a blank stare or an empty head then this blog could be exactly what you need.

The web design industry never stands still and digital agencies like us are constantly adapting to make sure we deliver the latest and greatest websites. I personally love the fast-paced, dynamic environment but it does come with risk. If you are not in the digital world day in and day out, or fail to keep up with the progress, it is very easy to fall into a web design trap. Here are my top 5 web design traps I see companies and agencies alike falling into.

If you work in the web design industry you’ve probably heard this one before: “people have shorter attention spans than ever before, so the content you create should be short and easily-digested. It’s all about going viral”.

Our web design studio in Basingstoke, Hampshire opened its doors in 2005 and were amongst the first generation of ‘digital first’ web design agencies. Although we’ve grown up as a business, our passion for producing leading websites has only got stronger.  Today we have design and development studios in Hampshire and Katowice, full of creative and technical talent.

In this article I explain some of the technology and processes we follow to achieve lightning fast, award winning websites.