Technical SEO

Technical SEO Agency in Hampshire

As Hampshire’s leading Technical SEO agency, we deliver advanced, data-driven solutions that go beyond the basics to future-proof your digital presence.

What is technical SEO?

Search engines like Google need to discover, crawl and index your web pages in their search engine result pages (SERPs) in the most efficient way possible. Everything from site speed and mobile usability to structured data and security must be technically sound to rank. Without a robust technical SEO foundation, even the best content can be invisible to your audience.

Why technical SEO matters

  • Improves rankings: Fast, well-structured healthy websites are prioritised by Google and other search engines, giving your web page a boost in search results
  • Better user experience: Faster, mobile-friendly websites help retain and engage prospects and reduce exit rates, leading to more website conversions
  • Maximises ROI: If you invest in content and other SEO activities, technical SEO ensures your efforts live up to their potential

Data + human decisions

We dive deep into your website's technical data, uncovering insights from Search Console, SEMRush and more, all backed up by our expert in-house human analysis of your web pages. Our team then turn those insights into actionable steps that drive technical SEO improvements. Our team of experts will:

  • Improve web page speed and core web vitals
  • Ensure page semantics are correct i.e. header tags, content structure and structured data
  • Optimise site architecture and page paths for efficient crawling
  • Fix broken links (404s), redirect issues and server errors
Data-Driven Decisions

Our technical SEO services

  1. Website Migrations

    Technical SEO support for website migrations including domain management, 301 redirect implementation, search console management, and site health. We ensure your new website will be indexed quickly and efficiently by Google.

  2. Google Penalty Recovery

    Caught out by dodgy links, perhaps AI content went a bit too far, or your site just isn't ranking and you can't work out why? Our specialists identify, resolve, and recover your site from Google penalties.

  3. Core Web Vitals

    We specialise in web performance and work to improve your core web vital metrics such as largest contentful paint (LCP), first input delay ( FID),and cumulative layout shift (CLS). This enhances user experience, conversion rate optimisation, and SEO.

  4. Local SEO

    Our technical SEO services include local optimisation for Hampshire businesses, from local schema markup to NAP consistency and Google Maps optimisation. We can help your local business stand out in search results and get found by relevant prospects.

  5. International & Multilanguage SEO

    Our technical SEO expertise extends to international and multilingual websites, tailoring strategies for each language and region to maximise global reach, cultural nuances, and search performance across the regions you operate in.

  6. Tag Management

    We know how frustrating and technical Google Tag Manager can be. If you're struggling to implement the likes of Google Consent V2 or firing scripts in the most performant way, we can help.

Upgrade your technical SEO

Request a FREE SEO audit

Get in touch with our SEO experts today and we'll conduct a free, no obligation audit.
Uncover your current performance and how we can take your SEO to the next level.

Why choose Bigger Picture for technical SEO?

Technical Expertise

Technical Expertise

Our in-house web developers and digital marketing experts live, breathe and sleep technical SEO.

Local agency with global skills

Local agency with global skills

We have a deep understanding of the Hampshire market and competitive landscape.

Cutting-Edge Knowledge

Cutting-Edge Knowledge

We stay ahead of marketing trends and technologies, bringing fresh perspectives to your SEO and digital marketing strategies.

Transparent Communication

Transparent Communication

Expect clear, regular reporting and direct access to our technical SEO specialists.

Our technical SEO process

01

Discovery & Audit

We begin by understanding your current technical SEO barriers using industry-leading tools and and our own human expertise.

02

Action Plan

We create a clear, jargon-fee technical SEO roadmap outlining what needs fixing, why it matters, and how we will go about doing it.

03

Implementation

Once our web development and marketing team implement the agreed technical SEO improvements, we test and benchmark against pre-improvements scores.

04

Monitoring & Improving

Your site's technical health is not a one off exercise. We implement and regularly test your technical SEO including core web vitals, search performance, and site health.

Upgrade your technical SEO

Request a FREE local SEO audit

Get in touch with our SEO experts today and we'll conduct a free, no obligation audit.
Uncover your current performance and how we can take your SEO to the next level.

Bartek on technical SEO

My role in technical SEO as head of development is to make every website we touch perform to its maximum potential. Collaborating with our creative and marketing team, I ensure we design with performance in mind and deliver SEO strategies that go beyond typical marketing agencies. I often train other developers and speak about website performance in conferences across Poland. I love nothing more than improving Core Web Vitals and seeing the consequences - more traffic, better engagement, and higher conversion rates. 

 

Bartek Miś

Head of Development

Technical SEO FAQs

Latest marketing insights from Bigger Picture

Tips to feature in AI overview

8 Quick Tips to Get Your Content Featured in Google’s AI Overview

Wondering how to get your website featured in Google’s new-ish AI Overview? You don’t need to be a search engine wizard or even rank number one to get noticed. Here’s how you can give your content the best shot at being featured, all in plain English.

SEO

rebrands of 2025

The top rebrands of 2025: Minimalism and meaning

In 2025, brands are stripping back and standing out. From Uber’s sleek refresh to Eventbrite’s expressive new mark, this year’s rebrands prove that less really is more. Here’s how leading brands are using minimalism and meaning to redefine their identity.

Branding

Google AI guidelines

Google’s evolving AI tools: What digital marketers need to know

As artificial intelligence continues to reshape the digital landscape, Google has released updated documentation clarifying how AI-generated content and on-site AI features should be used. For digital marketers, staying informed about these evolving guidelines is critical, not just for compliance, but for maintaining a competitive edge in an AI-driven search environment.

Thoughts & Ideas

Sustainable web design

Sustainable web design in 2025: Practical steps designers can take to reduce digital impact

In 2025, sustainable web design is evolving into a mainstream practice, aiming to reduce environmental harm through optimised code, energy-efficient UX/UI, and environmentally friendly hosting. This trend is driven by heightened climate awareness and a rising call for sustainable digital solutions. Key aspects include lowering server demands, utilising compressed images and formats such as WebP, selecting eco-hosting companies, and embracing minimalist design principles.

Website Trend

figma design tool

Figma Config 2025: The future of design, unveiled

At Config 2025, Figma didn’t just unveil new features, it redefined what’s possible in digital design. From real-time responsive layouts to AI-powered code generation and live web publishing, this year’s announcements signal a new era where design, development, and deployment live in one seamless flow. Whether you’re a designer, developer, or creative team lead, here’s why Figma’s latest evolution matters.

Thoughts & Ideas

Google introduces AI Max

Google Ads Introduces AI Max for Search Campaigns

Google is pushing a new era for Search campaigns with the introduction of AI Max, a powerful upgrade set to launch globally in beta later this month.

Digital

social media marketing and short form video

A social media must: How to win big with short-form videos

Attention spans are shrinking faster than ever, and social feeds are bursting at the seams with content vying for eyeballs. So, how do you cut through the noise? Enter short form videos, the ultimate crowd pleasers that grab attention in seconds and keep viewers coming back for more.

Digital

responsive web design

Is responsive web design enough in 2025?

Responsive web design revolutionised the internet in the early 2010s, shaping how we build and experience websites across devices. But fast forward to 2025, and the digital landscape looks vastly different. From AI-driven personalisation to real user metrics and dark mode expectations, users now demand far more than just a mobile-friendly layout. So, is ticking the "responsive" box still enough or is it time to rethink what a truly modern website should be?

Website Trend

(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.defer=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-MMG3BQ9');